"The Big Mac isn't just a greasy hallmark of modern technological
wizardry. It's also a tool for economists to measure the wealth of
nations. (...) McDonald's is a restaurant, but it functions much like a factory. Labor is supported by a deep well of technological innovation,
such as vacuum packing, exceptional preservatives, deep freezing,
vibrant artificial flavors, and high-speed microwaves. Workers assemble
specific parts at great speed to deliver dependable and replicable
products. "[McDonald's doesn't] put something on the menu until it can
be produced
at the speed of McDonald's," CEO James Skinner said in 2010, sounding
not unlike Henry Ford from a century earlier. " The Atlantic4 de maio de 2012
Big Mac explica a economia
"The Big Mac isn't just a greasy hallmark of modern technological
wizardry. It's also a tool for economists to measure the wealth of
nations. (...) McDonald's is a restaurant, but it functions much like a factory. Labor is supported by a deep well of technological innovation,
such as vacuum packing, exceptional preservatives, deep freezing,
vibrant artificial flavors, and high-speed microwaves. Workers assemble
specific parts at great speed to deliver dependable and replicable
products. "[McDonald's doesn't] put something on the menu until it can
be produced
at the speed of McDonald's," CEO James Skinner said in 2010, sounding
not unlike Henry Ford from a century earlier. " The Atlantic
Subscrever:
Enviar comentários (Atom)
Sem comentários:
Enviar um comentário